Realtors® in Rockford
Rockford, Illinois, is a vibrant city with a population of 145,609. It boasts a low cost of living and a range of affordable housing options, with a median home value of around $92,000. The city is home to a diverse range of neighborhoods, each with its own unique character and amenities. Whether you’re looking for a quiet suburban community or a lively urban environment, you’re sure to find a neighborhood that fits your needs. Rockford also has plenty to offer in terms of entertainment and outdoor activities, from museums and galleries to parks and nature preserves. With its rich history and culture, there’s always something to explore in Rockford. These top-ranked Realtors® and agents are the most trusted in town.
Featured Agents
Rockford Realtors® & Real Estate Agents

Mercedes Brain has consistently demonstrated her ability to deliver exceptional results. Her passion and dedication to her clients are evident in her approach, which is tailored to meet their unique needs and objectives. With her extensive knowledge of the local real estate market, Mercedes is well-positioned to provide buyers and sellers with valuable guidance and support throughout the entire process. She recognizes that buying or selling a home can be a major life decision and strives to ensure that her clients are fully guided to make informed choices. Her outstanding performance has been recognized by the Dickerson and Nieman Realtors Gold Award, earned in 2022.
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Mori Jo Conkrite, a licensed Realtor® since 2005, has established herself as a true professional in the industry. Her impressive career and experience have earned her the Executive and Platinum Awards in 2019 and 2020, respectively. With expertise in investments, residential, rural, multi-unit, and real estate purchases, and sales, Mori Jo provides quality assistance to her clients. Utilizing her degree in public relations, she leverages her people skills and industry knowledge to advance her clients’ real estate objectives. With 18 years of experience in the industry, Mori Jo continues to thrive in the competitive market, offering unparalleled service to her clients.
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Victor Tellez is an accomplished and top-producing Realtor® with a track record of success dating back to 2017. His extensive experience, combined with his in-depth knowledge of the local real estate market and cutting-edge technology tools, enables him to offer clients the guidance they need to make informed and strategic decisions. Victor places a strong emphasis on building long-term relationships with his clients, working tirelessly to help them achieve their real estate goals over time. Whether buying or selling, his expertise and tireless dedication to client satisfaction make him a premier choice for anyone seeking a skilled and reliable real estate professional.
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Cassandra Hoch has over 15 years of experience in the real estate industry and is dedicated to exceeding her clients’ expectations in every transaction. She has the necessary tools and systems to navigate clients through the constantly changing real estate landscape. Cassandra is a member of several real estate associations and committees, including the Rockford Area Association of Realtors® and the National Association of Realtors®. She holds certifications in negotiation, pricing strategy, short sales, and foreclosures. Cassandra is a reliable resource for those looking to buy, sell, or seek market advice in the real estate industry.
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Jayne Ragan firmly believes in the values of honesty, hard work, and unwavering commitment, which have earned her the prestigious recognition as a Double Diamond Producer and Premier Service Provider. These awards testify to her exceptional expertise and outstanding service to her clients. With a strong background in Finance and impressive negotiation skills, Jayne has gained an in-depth understanding of the market, making her an invaluable asset to her clients. Throughout the process, Jayne keeps her clients updated, ensuring they make informed decisions. Her undeniable professionalism is reflected in her work, and she consistently strives to surpass her clients’ expectations in every transaction.
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Sold On Toni, founded by Toni Heyden in 2006, is an esteemed real estate agency known for its creative marketing strategies and precise approach to closing sales. The team of specialists, under Toni’s visionary leadership, represents both buyers and sellers with a high degree of professionalism, resulting in 50 times the sales of the average real estate agent. Her dedication to providing personalized services that align with each client’s interests has led to consistent customer satisfaction, with clients frequently referring Sold On Toni to their network of friends and family. The agency’s proven track record of excellent service has earned them a reputation as a go-to agency for expert guidance in the industry.
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Brad Martin is deeply committed to assisting individuals in realizing their real estate aspirations in Rockford and Northern Illinois. His innovative and forward-looking techniques for marketing homes involve utilizing drone photography and social media resources to reach the broadest possible audience of potential buyers. Brad takes pride in his ability to stay abreast of cutting-edge technology in order to ensure that his clients’ properties are distinguished from the competition. He has a proven track record of assisting numerous individuals in buying and selling real estate in the state-line region, and he eagerly anticipates assisting even more clients in achieving their real estate objectives.
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With over three decades of experience in the industry and a background of 37 years in business management, Debbie Rheingans is a successful real estate professional. Her commitment to providing exceptional quality service and ensuring her clients’ success in their real estate transactions is unwavering. With her extensive knowledge of the residential and commercial market and state-of-the-art technological support from Dickerson & Nieman, Debbie is a top choice for those seeking success in their real estate endeavors. She has closed over 2,000 transactions and specializes in various types of homes, including move-up homes, executive homes, new homes, new construction, custom homes, land, investment, and retirement properties.
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Michael Lunde recognizes that buying or selling a home is a significant and life-changing experience, and he takes great pride in fostering strong relationships with his clients to help them achieve their real estate objectives. With extensive knowledge and expertise, he is among the top performers in the industry, consistently striving to be at the forefront of research, innovation, and consumer education. As a trusted resource, Mike expertly guides his clients through the complex world of real estate, providing them with the best and most timely information to make informed decisions.
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Debbie Lemek is an expert in residential properties in Rockford and the surrounding areas. She has earned recognition as a Luxury Home Sales Specialist and First Time Buyer Specialist, bringing a unique perspective to the real estate market with her background in housing and interior design. Debbie is a Certified Staging Professional and a Short Sales and Foreclosures Resource certified agent, providing clients with the necessary expertise to make informed decisions. Her commitment to exceptional customer service has earned her the Centurion Producer designation and the C21 Quality Service Award. Debbie is dedicated to helping clients achieve their real estate goals through her personalized approach and attention to detail.
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Nestor Apreda is a seasoned real estate professional, registered for REOs, short sales, and HUD. He is a member of two Multiple Listing Services and holds the Short Sales and Foreclosures Resource certification, as well as being an Equator Certified Agent. Nestor has consistently ranked as a Top Selling Agent and Top Listing Agent each year from 2006 to 2021. His fluency in Spanish enables him to serve a diverse clientele effectively. As the owner and manager of Apreda Real Estate Services, Nestor is committed to delivering outstanding real estate services in Rockford.
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Tina Eisler boasts 26 years of expertise in a wide range of areas, including listing, relocation, foreclosure, commercial real estate, property management, and landlord services. She takes pride in helping her clients reach their real estate objectives, providing them with happiness and peace of mind. Tina employs tailored strategies and exceptional attention to detail in each transaction, ensuring a seamless and successful outcome. Her outstanding performance has earned her numerous awards, highlighting her exceptional skills and achievements. As a seasoned industry expert, Tina is well-versed in anticipating potential issues and working towards her clients’ goals with utmost accuracy and dedication.
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Barbara Erdmier is a prominent industry figure with 17 years of experience in the Rockford real estate market. She is well-known for utilizing technology to enhance customer care and marketing efforts. In addition, Barbara frequently serves as a consultant to other real estate professionals. Her refined management, selling, and negotiation skills have consistently produced successful transactions and positively impacted her clients’ financial outcomes. Barbara’s values center around honesty, integrity, determination, and dedication. Her outstanding achievements have been recognized by Real Trends, who named her among America’s Best Real Estate Agents in 2020. As a top-producing agent throughout her career, Barbara is highly regarded for her exceptional performance.
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Kelly Wolf’s extensive knowledge of Rockford neighborhoods and suburbs enables her to offer invaluable insights to both buyers and sellers. Her website provides a free and up-to-date real estate search that draws data directly from the MLS, ensuring that her clients have access to the most current information available. As a resident of Loves Park, Kelly is keenly attuned to the local market trends and can skillfully negotiate great deals for her clients. Her unwavering commitment to building personalized relationships with her clients and working tirelessly to help them achieve their real estate objectives has earned her an outstanding reputation in the industry.
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Carlos Serna developed a profound understanding and passion for the industry since he was a young man accompanying his father on real estate appointments. He prioritizes his clients’ needs and relentlessly works to ensure their utmost satisfaction. His extensive knowledge and expertise in real estate have positioned him as a valuable resource for his clients. Carlos stays abreast of the latest market trends and conditions, providing unparalleled insights and strategic advice to his clients. His personalized approach, exceptional communication skills, and unwavering dedication to helping his clients achieve their real estate objectives make him the ideal agent to navigate the complex world of real estate.
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Catherine Fiebig has amassed an extensive track record of success in Illinois. Known for her tireless commitment to providing exceptional service, she is a trusted advisor and advocate for her clients, ensuring they achieve their real estate objectives. She has an intimate understanding of the local real estate market, and her keen eye for detail allows her to offer unparalleled insights into property values and trends. Cathy’s personalized approach, combined with her exceptional communication skills, guarantees her clients receive the utmost care and attention throughout every step of their real estate journey,
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Jason Taylor spent over 20 years mastering the Northern Illinois market. His impressive track record places him in the top 1% of his company, which encompasses over 2,200 agents spread across five states. Jason holds the distinction of being a certified Real Estate Negotiation Expert and Price Strategy Advisor, as awarded by the National Association of Realtors®. These credentials allow him to excel in contract negotiations and accurately setting the right asking price for his clients’ homes. Jason works closely with appraisers to secure top dollar for his clients and is known for his meticulous attention to detail and excellent negotiating skills.
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Julie Humpal thrives on the unpredictable nature of her career. As a lifelong resident of Rockford, she possesses a deep understanding of the local area, enabling her to assist clients with relocation needs both in and out of town. Julie’s success hinges on her exceptional communication skills, which she has honed over her impressive 30-year career. She understands that keeping clients informed every step of the way is key to achieving optimal results. Whether buying or selling, Julie’s unwavering commitment to her clients’ success makes her the ideal choice for anyone seeking a seasoned and reliable agent to guide them through the real estate process.
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Dianne Parvin possesses an impressive track record in the industry. Her catchphrase “BIG or small – I Sell Them All!” is just one indication of her commitment to serving clients of all types. Dianne has earned numerous awards and recognitions, including Sales Associate of the Year, Double Centurion, and Top Producer from both the Rockford Area Association of Realtors® and the National Association of Realtors®. She brings a wealth of expertise to the table, specializing in a diverse range of areas such as new construction, existing homes, condos, investors, relocations, first-time homebuyers, short sales, and foreclosures. With her expert guidance, clients can feel confident navigating the buying or selling process.
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Fidel Batres believes in a simple yet effective philosophy of providing guidance, knowledge, and hard work to achieve the best possible outcome for his clients. As a native of Northern Illinois, he is committed to serving his community by leading a team of like-minded professionals who are dedicated to providing excellent service. With a focus on professionalism, compassion, and responsiveness, they work tirelessly to assist clients with all aspects of buying, selling, and investing in real estate. Fidel’s leadership and his team’s expertise ensure a hassle-free and successful real estate experience for their clients.
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